1) First impression - Clean looking layout, perhaps a little busy even though I get the feeling you're going for a simplistic look?
2) Content - Plenty of content, all the content looks accurate in both a canon sense and a spellings sense! Mostly expansive content, well thought out, easy to read. Great job!
3) Organisation - News is relatively up to date, always a good thing to see on a HP site. Your advert here is good, detailed yet not swamping potential viewers with information either. My only gripe would be that you didn't either make the link stand out, therefore I assumed there was no link, or you could make the link seperate to the advert:
1 - Blah blah blah advert blah info blah blah
link blah blah blah
2 - Blah blah blah advert blah info blah blah
Link or
Link
Also I'm getting quite fond of images being used in advertising now, I've seen a few people using either a button or a small banner when advertising their site as a header to their thread or as their link to the site. Could be something worth considering, it's an eye catching way and at the moment it's still a relatively unused advertising tool
4) Layout - As I mentioned in the first impressions part, it's clean and the styling is simplistic; however I feel it's a little cluttered. Having the stats, the banner exchange, the browse with firefox, the search and the forum login it makes the site feel like you're trying to get all the above info across to people (in which case maybe use a better suited layout) in a minimalistic format and I don't feel it's working.
5) USP, Unique "Selling" Point - Unique points aren't leaping out at me, if you have something that others don't then you have to exploit it and plug it everywhere possible as it'll be your main way of getting people in. If you don't have anything unique then maybe look into doing something different, or do something that only a few other sites are doing; otherwise you have a long and hard uphill struggle to get people in to join.
6) Reviewer Comments - Personally I like this site a lot, the progress you've made in 3 months is brilliant. Bloody well done to you

! A few minor points that need some attention in my opinion however that is just my opinion
Rich_505 - Founder of TPP Services &
RoR, Administrator of
HPIA